Social Media Specialist

• Brittany brings over 6 years of experience in content creation, influencer strategy, and media relations for leading wellness, sports, and lifestyle brands.
  • She is a creative and results-driven social media and digital marketing specialist who excels at elevating brand awareness and driving audience engagement through innovative storytelling and strategic partnerships.

Key Strengths and Accomplishments:

• Expert in developing and executing high-impact social media campaigns, including directing, capturing, and editing content for Instagram, TikTok, Facebook, and Twitter.
  • Led brand-wide photoshoots and produced native content aligned with brand directives and trends.
• Designed and managed influencer programs, collaborating with top fitness and lifestyle influencers as well as star athletes.
  • Skilled at writing influencer briefs and integrating user-generated content.
• Media Relations: Secured placements in major outlets including The Los Angeles Times, Los Angeles Business Journal, and Women’s Health.
  • Led media outreach, wrote press releases, and coordinated spokesperson features for clients in wellness and sports.
• Extensive B2B marketing experience with a strong understanding of LinkedIn and the distinct strategies required for effective business-to-business engagement and brand growth.